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Summer Campaign

Event Activation

17M

 Impressions On Paid Media

5K

Participants

Challenge

Osool sought to increase footfall and engagement at Granada Mall in Riyadh during the summer season.

Solutions

Osool launched the “Summer Escape” event, featuring a variety of summer-themed activities and a grand prize of a SR 10,000 travel voucher. The event took place over a one-month period at Granada Island and Surf & Sun Playground.

Results

The Summer Escape event successfully attracted visitors to Granada Mall, raising awareness about the mall and providing a fun and engaging experience. The grand prize and diverse activities encouraged repeat visits and increased foot traffic.

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al-humaidhi plaza

2nd floor, office no. 2nw Prince sultan st., Al khalidiyah district, Jeddah, KSA

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